Archetype 09 of 12Fall / Winter 2026
TheBison
The Softie
Intimidating but likable. An inviting face, a charming smile.
ToughLikableEasy


The Softie
Intimidating but likable. An inviting face, a charming smile.
How your face reads
A square head, close-set features and a nose with round nostrils; a big back. The tell: square head, close-set features.
Medium contrast. Mix freely — just skip the extremes.
Your Fall / Winter 2026 style
Jersey, nylon, cotton twill, denim
Skinny jeans, slim blazers, classic suits.
Relaxed beats tailored — in a suit next to an aristocratic type, he loses.
Archetypes can shift, and every archetype gets a new look each season. This is you, now.
Your style twins



Appointments
Our first conversation is twenty minutes, over video — a chance to hear about your life, your wardrobe and what you'd like to feel when you get dressed.