The twelve
The style archetypes for men
Twelve fashion archetypes for men, each with its own face, presence and way of dressing — and each with a new look every season. Find the one that reads like you, or take the style archetype quiz.

The Magician
The CharmerDark charm, a little sleight of hand.

The Cobra
The DiplomatCold aristocracy. His face keeps its distance, even when he smiles.

The Wolf
The MysteryMasculinity and mystery. The most requested type.

The Eagle
The AristocratRestraint and aristocracy.

The Stallion
The CharacterVivid expressions and personality. He peaks around 50.

The Bear
The EarthMaximum masculinity.

The Lion
The DandyConfidence, charisma, dominance.

The Prince
The Eternal BoySlender, aristocratic, artistic.

The Bison
The SoftieIntimidating but likable. An inviting face, a charming smile.

The Leopard
The HeartthrobPronounced good looks.

The Stag
The GentlemanReliability, intellect, romance.

The Street Smart
The Guy Next DoorWarm, open, boyish.
The women's style archetypes · VÉ — personal stylists in Los Angeles
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