Archetype 02 of 12Fall / Winter 2026
TheCobra
The Diplomat
Cold aristocracy. His face keeps its distance, even when he smiles.
ExactCoolPolished
How your face reads
Long and lean, with a full smile the eyes never quite join. The tell: the smile never reaches the eyes.
Medium contrast. Mix freely — just skip the extremes.
Your Fall / Winter 2026 style
Precision
- A fine turtleneck
- A suit fitted exactly
- A slim cashmere sweater
- A perfectly fitted coat
- Very good shoes
CharcoalBlackBoneEmeraldSilver
Fabrics
Cashmere, fine merino, worsted wool, polished leather
Skip this season
Oversize, sweatpants, beat-up sneakers, wrinkled shirts.
The rule
The turtleneck is home for the Cobra — precision over volume.
Archetypes can shift, and every archetype gets a new look each season. This is you, now.
Your style twins
Men who wear it well.
Appointments
We'd love to meet you.
Our first conversation is twenty minutes, over video — a chance to hear about your life, your wardrobe and what you'd like to feel when you get dressed.